5 Important Stages for Developing a Creative Design Idea!

Undoubtedly, professional graphic designers have creative minds, they are artistic and imaginative. Although, mostly clients thinks that logo designers are magicians who create imaginative images and come up with creative and mind-blowing ideas for their small business logos with a swish of their wands. But it is not the reality, however to come up with an interesting idea is not easy task to do. Thinking or developing a unique idea in a mind is not a magic that can be generated in a matter of seconds. The designer needs to think a lot for getting an original idea; it involves a complete and elaborative procedure of shifting the idea from designer’s brain to the final logos.

The complexity is happened when a logo need to explain his idea or plan to the bad type of clients or to project managers. Although, the designers study the whole project and entire process of designing, but he face difficulty when he explain his idea in front of client, as he cannot put the entire concept in his words. Either it is a small or a large business logo design, a creative design reach to its final designation after many hurdles.

In this article, we will study the various stages through which a graphic designer experience in order to complete a project and design a brilliant idea.

1. Learning:

Ideas come up with deep learning and understanding of design fundamentals. Creative thinking and interest in the field of designing is the main aspects for getting an original idea, your ideas and creativity can be wisdom of the design trend and developments. You can learn and understand the nature of creativity by visiting different design websites and browse their logo design showcases which they designed for small business logo design and large business logo design.

2. Training:

Training is an important part of a designer’s career, and if you trained properly, you can create everything and every concept which you want to design. Apart from this, a designer is a magician who designs by hands and minds also use of some graphic software. If you want to become a professional designer then you must be fully trained in operating graphic tools, so you can create a complete picture that you have created in your mind.

3. Investigation:

Before thinking about any design, first you must investigate about your client’s requirement and his business. It is the graphic designer’s worst mistake when he directly jumps to designing phase rather than examining the project requirements. You can’t design anything before investigating and thinking about a particular industry.

4. Ideation:

After the series of demanding phases, it is the phase when a designer is in the final stage to create his idea. I named this stage Idea + Generation (Ideation) for the creation of a business logo design. This is the stage where a Creator needs to include his creativity, leaning and practice and converts it in a proper image.

5. Execution:

The design process is not completed yet; proper execution of a creative process is also an important phase that is normally terminated when the idea has been created. But this is not right, without proper execution, your strenuous labor will go down the drain. The final execution involves in converting the sketch into digital format, it also include adding colors and doing testing on different browsers. Then after the final approval you can say that your business logo design project has been successfully completed.

Top 4 Tips On How To Get The Best Tattoo Designers

Having a tattoo on your body is one of the hottest trends amongst youngsters nowadays. This is maybe because tattoos can be used as a medium to express one’s personality, feelings and specific traits of an individual. There are some people who just want to be a part of this trend and have whatever tattoo designs are available or popular at that moment. That is why; there is a huge demand for some of the best tattoo designers in the industry.

There are lots of ways which you can explore in order to find the best tattoo designer for your tattoo. Some ways will limit you to designers in your area, like a local tattoo shop, while others will give you access to some of the best designers in the world, like the web. Personally, I would recommend the latter as the most efficient and economical way to find the most skilful and talented tattoo designers.

If you were to ask me, I would say that there is no other way to do this but to register with the tattoo design websites. There are many websites like these and some of them are extremely popular among the tattoo enthusiasts. These sites display marketplace designs created by their talented designers for sale. You can browse through, select a design, pay for it and take a print out instantly.

There is one more very effective way of getting made a custom tattoo design totally based on your personal preferences and tattoo ideas or themes. You can do it by starting a tattoo design contest. A design contest serves as a platform for budding artists as well as experienced designers to showcase their talent, creativity and imagination in creating a design.

There are several reasons why subscribing to a tattoo design site is a good idea in comparison to visiting a local tattoo studio. One advantage of buying from marketplace designs is that the sites have a huge number of tattoo designers as their members from across the world. The number could be 400, 4000 or even more. This allows the customer to choose from a variety of designs by artists hailing from diverse backgrounds and cultures. By having such wide range of designs, you can be sure that you will make your selection from the very best.

Another advantage of signing up with a site and hosting a tattoo design contest is the price. Generally custom tattoo designs cost a fortune, for the amount of time and energy involved in creating one. The customer explains his idea to the designer, specifies every single detail, determines the size and colors and waits for the samples to finalize the design. The designer may have to discuss the design and it’s intricacies with the client more than a few times to ensure that come up with exactly what the client is hoping for. They may even have to re-work a design many times to match the requirements of the client before it gets a final nod from him. So, be ready to pay a huge sum of money for a uniquely distinctive design. However, with an online contest, you get the best of designs at a fairly competitive price.

Another important advantage for me in consulting the marketplace is related to the quality of designs submitted by the participants. This is not to say that one should fix a very low price for having a design. Because designers will be competing to win the contest, and you will be the one who will set the best price to keep them motivated to participate and submit their best works.

The fourth advantage of using the services of a tattoo design marketplace is that you will be able to get the designs very quickly indeed. As a matter of fact, you will be the one who will set the deadline. You will have the portfolio of designs from which you can pick the winner within the time scale you specify. Moreover, you can ask for revisions if you think that the output from the designers does not completely meet your specifications.

Things to Know While Finding a Good Graphic Designer

It is quite easy to find a graphic these days. Today, entrepreneurs have a large pool of graphic design talents to choose from. However, before making a final decision, there are a few important tips that could help you find just the right designer.

When graphic designers set out to deliver to their clients, they should be capable of placing themselves in the shoes of the clients’ target audience. There are four important aspects of a design that good graphic should be able to look at, through the audience’s perspective.

1. Is the image inspiring?

2. Is it captivating?

3. Is it motivational?

4. Is the text easy to read?

These are four questions that should be answered before converting the idea into a real design.

When designing, a graphic should keep the client’s current brand image in mind. Sometimes web come up with designs that may just be short of a masterpiece but fail to merge with the client’s brand image. This shift in the client’s brand image could dent the image rather than promoting it. Experts suggest that reviewing a graphic designer’s portfolio prior to hiring them for a project will help in avoiding such common pitfalls. It is always safe and a good approach for the client to ask for a sample design from the prospective designer in order to assess the designer’s capabilities and talent. As an example, in a case where the client wants to have a office furniture brochure designed, the client should ask for a sample office furniture brochure design to assess whether the designer has any previous experience.

References are another way to confirm as capabilities. If a designer refuses to provide verifiable references with respect to his or her past work, it is always better to look for another designer who can provide a reference.

Few more tips related to choosing the right designer based on the inputs from the latest news are listed below:

1. Crisp, Clear Photography

The photography used in the graphic design should be crystal clear and should contain crisp images. Blurs, pixelization, over-exposure should not be present in the photographs.

2. Unique, Original Pictures

Borrowing or stealing photos to be used in harms the image of the company. Entrepreneurs are always advised against using such methods as it could lead to copyright infringement. All images used in a brochure, website or an advertisement should be unique and original. The pictures used should set an individual or a company apart from the rest.

3. Avoiding Clip-Arts

The usage of clip-arts in graphic design for newsletters or fliers should be minimal. Excessive clip-arts make it difficult for people to focus on the text. Clip-arts if used in a graphic design should always gel with the text and not make the design look mixed up.

4. Relevant Usage of Pictures

The photography used in a graphic design should always represent the primary message of a product or service. In addition, the colors that make up the photos should complement the overall colors and theme used in the design.

A few final words

Finding a good graphic designer or a good design need not be rocket science. Remembering these few points while selecting a good graphic designer can help you find the right person to design for you. It will also help you save time and money. However, it is also important that you pay attention to the process and the time needed to find the right designer. This little investment of time can be the difference between a bad or ordinary design and a high quality website design.

7 Things Logo Designers Must Remember While Creating That Perfect Logo

Designing a logo for your business is a complex process. Even if you have the best designer with you, issues are bound to crop up. Therefore, it is necessary that you as a client should continuously communicate with the designers to extract the best out of them. All logo designers do not have equal competencies. This is why less experienced designers should be guided properly during the designing process.

Here are some tips that will help business logo design artists to create perfect logos:

1. Create Simple Designs

There are times when a designer is not aware of client expectations, and ends up designing a very complicated logo. But too many complex elements may fail to create an impact since people do not understand such designs. Therefore, make designs that are simple and easy to understand. Integrate minimalism, but make sure the logo is simple yet meaningful.

2. Avoid Using Clipart

Graphic artists should not use clipart to design logos. Clipart is frequently used by other designers, therefore using them implies that you are designing something that already exists. This way your, brand image will not be unique or matchless.

Also do not download designs from any template site as that will not make your logo unoriginal.

3. Integrate the Company’s Spirit

A corporate identity should incorporate designs that reflect the company’s essence. It should represent the true nature of the business. For example, if you are providing academic services, your logo should include formal colors and designs. Blue is an ideal color for businesses catering to educational services and reflects seriousness.

On the contrary, a cartoon site should have a logo with bright shades of yellow or orange denoting fun and amusement.

4. Focus on Size

Logos designed should look equally appealing in forms, shapes and sizes and should retain its visual impact when resized, or there will a high probability of looking distorted. Keep in mind the size; a professional designer is one who designs something that is identifiable in all sizes.

5. Right Height and Breadth

Designers should also design logos with proper height and width. The dimensions should be perfect and well balanced to make it look professional when used in websites or printed on brochures, business cards or any other promotional materials.

6. Use Minimum Colors

Colors play a crucial role in logo designing. Not more than two colors should be used because using too many colors will only confuse your audience. Use minimum colors to save on reproduction expenditures in the future.

There are some colors that cannot be neatly transformed on some mediums. I would suggest that you avoid using such colors, instead use colors wisely and not add colors simply because you like them.

7. Use Vector Oriented Softwares

This tip is for less experienced designers. Designers who are new to the field should use vector-based softwares for creating a logo. You can use Adobe Illustrator for designing customized images for a business.

A logo, if designed professionally, will give your company’s image an additional boost. You can consider the above tips for creating a meaningful design.

Planning and Design of Behavioral Healthcare Facilities

Behavioral Healthcare Facilities: The Current State of Design

In keeping with most districts of healthcare, the marketplace has seen a boom in the construction of Behavioral Healthcare facilities. Contributing to this increase is the paradigm shift in the way society views mental illness. Society is placing a heavier value on the need to treat people with serious addictions such as alcohol, prescription and elicit drugs. A large percentage of people suffering from behavioral disorders are afflicted with both mental and addictive behaviors, and most will re-enter communities and either become contributors or violators.

These very specialized facilities do not typically yield the attention from today’s top healthcare designers and their quantity accounts for a small fraction of healthcare construction. However, Behavioral Healthcare projects are increasing in number and are being designed by some very prominent architectural firms such as Cannon Design and Architecture Plus. Many are creating state-of-the-art, award-winning contemporary facilities that defy what most of us believe Behavioral Healthcare design to be.

Changing the Way We Design Behavioral Healthcare Facilities

As with all good planners and designers, A+D (along with facility experts) are reviewing the direct needs of patient and staff while reflecting on how new medicine and modern design can foster patient healing rates, reduce environmental stress, and increase safety. This is changing the face of treatment and outcome by giving the practitioner more time to treat because they require less time and resources to “manage” disruptive patient populations.

The face of Behavioral Healthcare is quickly changing. No longer are these facilities designed to warehouse patients indefinitely. And society’s expectations have changed. Patients are often treated with the belief that they can return to their community and be a contributor to society. According to the National Association of Psychiatric Health Systems (NAPHS), depending on the severity of illness, the average length of stay in a Behavioral Healthcare facility is only 9.6 days.

What has changed?

Jaques Laurence Black, AIA, president and principal of New York City-based daSILVA Architects, states that there are two primary reasons for the shortened admission period:

1. Introduction of modern psychotropic drugs that greatly speed recovery

2. Pressures from insurance companies to get patients out of expensive modes of care

To meet these challenges, healthcare professionals are finding it very difficult to effectively treat patients within the walls of antiquated, rapidly deteriorating mental facilities. A great percentage of these facilities were built between 1908 and 1928 and were designed for psychiatric needs that were principled in the belief to “store” not to “rehabilitate.”

Also impacting the need for Behavioral Healthcare construction is the reluctance of acute-care facilities to provide mental health level services for psychiatric or addiction patients. They recognize that patient groups suffering from behavioral disorders have unique health needs, all of which need to be handled and treated only by very experienced healthcare professionals. This patient population also requires a heightened level of security. Self-harm and injuring staff and other patients are major concerns.

The Report of the Surgeon General: “Epidemiology of Mental Illness” also reports that within a given year about 20% of Americans suffer from a diagnosable mental disorder and 5.4% suffer from a serious mental illness (SMI ) – defined as bipolar, panic, obsessive-compulsive, personality, and depression disorders and schizophrenia. It is also believed 6% of Americans suffer from addiction disorders, a statistic that is separate from individuals who suffer from both mental and addiction disorders. Within a given year it is believed that over one-quarter of America’s population warrants levels of mental clinical care. Even if these statistics were cut in half, it cannot be denied as a serious societal issue.

With a growing population, effectively designing in accordance with such measures is at the heart of public health.

Understanding the Complexity of Behavioral Healthcare Design

Therefore, like Corrections, leading planners and designers specializing in Behavioral Healthcare are delving deeper to better understand the complexity of issues and to be the activist to design facilities that promote treatment and healing – and a safer community.

The following is a list of key design variables that are being studied and implemented:

1. Right Sizing

2. Humanizing Materials and Color

3. Staff-Focused Amneties and Happiness

4. Security and Safety

5. Therapeutic Design Tenants

Right-sizing

Today’s Behavioral Healthcare facilities are often one-story single buildings within a campus size. Often debated by Clients due to costs, this design preference is driven by the demand for natural light, window views to nature for all patient areas, and outdoor open-air gardens “wrapped” within. All of this provides soothing qualities to the patient, reduces their anxieties, counteracts disruptive conduct and helps to reduce staff stress.

“When you look at the program mix in these buildings, there’s a high demand for perimeter because there are a lot of rooms that need natural light. Offices, classrooms, dining areas, community rooms, and patient rooms all demand natural light, so you end up with a tremendous amount of exterior wall, and it forces the building to have a very large footprint.” – James Kent Muirhead, AIA, associate principal at Cannon Design in Baltimore

These design principles are also believed to improve staff work conditions. Unlike a multi-story complex, at any moment staff can walk outdoors and access nature, free from visual barriers, and within a building that more accurately reflects building types that both patients and staff would encounter in their communities.

In addition to right-sizing for the overall building footprint, is right-sizing for internal patient and staff support area. Similar to the move we have seen in Corrections to de-centralize support spaces, Behavioral Healthcare is moving to decentralized nursing/patient units called “neighborhoods.” With mental health facilities there is a large concern with distances and space adjacencies in relation to the patient room and patient support areas such as treatment and social spaces. Frank Pitts, AIA, FACHA, OAA president of Architecture Plus, Troy, NY, advocates neighborhoods that average 24-30 beds arranged in sub-clusters, called “houses”, of 8-10 beds. Thus, each neighborhood consists of three houses. Often these layouts will include a common area where patients congregate and socialize, with a separate quiet room so patients can elect to avoid active, crowded areas. In addition Pitts states, “There’s a move away from central dining facilities. So, while facilities will still have a central kitchen, it’s a whole lot easier moving food than it is patients.” However, it is important for the facility to mimic normal outside daily life routines, so patients are encouraged to frequently leave their neighborhoods to attend treatment sessions, and outdoor courtyards.

Humanizing Materials & Color

In all facilities that play a role in rehabilitation, design strives to create spaces that humanize, calm, and relax. Behavioral Healthcare patients need to feel that they are in familiar surroundings; therefore, the architectural vocabulary should feel comfortable and normal. Since these facilities are about rehabilitation (when possible) and encouraging patients to merge back into society, the facility should feel like an extension of the community. Their spaces should reflect the nature and architecture of the surrounding region and thus so, no two facilities should look too much alike.

“Our approach to designing these facilities is to view the facility as an extension of the community where patients will end up when they’re released. Interior finishes also depend on geography because you want to replicate the environment patients are used to. You want to de-stigmatize the facility as much as possible.” – Tim Rommel, AIA, ACHA, OAA, principal with Cannon Design in Buffalo, NY.

Therefore, materials and colors within these spaces want to feel familiar to one’s region and everyday life. To soothe the psyche and rehabilitate, they want to feel soft and comfortable, yet visually stimulating. An interior that is overly neutral or hard in appearance is not appropriate. Materials should reduce noise, and colors should lift the spirit. This can help to create an environment in which the patient can learn, socialize, and be productive while easing anxieties, delivering dignity, and modifying behavior. As stated previously, behavioral studies advise the use of softer interior materials-like carpeting, wood doors and tile. Doing so translates directly to both patient and staff well-being, particularly staff safety, and makes for a nicer place to work. In addition, staff have more resources to “treat” instead of manage heated situations. When staff experiences are eased and satisfied, morale is boosted and life-saving rules and policies are more likely to be enforced.

Staff-Focused Amenities & Happiness

While reducing staff stress and fatigue through a healing supportive environment seems like an obvious goal, there are relatively few studies that have dealt with this issue in any detail. More attention has been given to patient outcomes. However, many leading hospitals that have adopted therapeutic tenants into their newly built environments have seen vast improvement through their “business matrixes” and financial reporting.

In one example, the Mayo Clinic, a national leader in implementing healing design in its facilities, has reported a reduction of nursing turnover from a national annual average of 20% to an annual 3%-4%. In another example, when Bronson Methodist Hospital incorporated evidence-based design into its new 343-bed hospital, they cited their 19%-20% nurse turnover rate dramatically dropped to 5%.

Now, both the Mayo Clinic and Bronson Methodist Hospital have had to initiate a waiting list for nursing staff seeking positions. This converts to better-trained and qualified staff, and a reduced error rate. Therefore, more health facilities are investing in staff support areas such as lounges, changing rooms, and temporary sleep rooms. Within these staff spaces and in the hospital throughout, facilities are also recognizing the need for upgrade materials, better day lighting, and an interesting use of color: One soon realizes that the need of patients and staff are interwoven, each impacting positively or negatively the other.

Security & Safety

Without debate, self harm and harm to staff is one of the biggest concerns mental health facilities manage. Often the biggest safety and security concern is the damage patients can do to themselves. “There are three rules I had drummed in me,” says Mark Hanchar; Director of Preconstruction Services for Gilbane Building Company, Providence, R.I. “First, there can’t be any way for people to hang themselves. Second, there can be no way for them to create weapons. Third, you must eliminate things that can be thrown.” Hanchar says that the typical facility is, “a hospital with medium-security prison construction.” This means shatter proof glass, solid surface countertops (laminate can be peeled apart), stainless steel toilets and sinks (porcelain can shatter), push pull door latches and furniture that cannot be pulled apart and used as a weapon. These are just to name a few.

Additionally, removing barriers between patients and nursing staff is a safety consideration. Frank Pitts, AIA, FACHA, OAA president of Architecture Plus, says what may be counter-intuitive for safety precautions, “Glass walls around nursing stations just aggravate the patients.” Removing glass or lowering it at nursing stations so patients can feel a more human connection to nurses often calms patients. There is also discussion of removing nursing stations altogether; decentralizing and placing these care needs directly into the clinical neighborhoods and community spaces. Pitt says, “The view is that [nursing staff] need to be out there treating their patients.”

Therapeutic Design Tenants

As medicine is increasingly moving towards “evidence-based” medicine, where clinical choices are informed by research, healthcare design is increasingly guided by research linking the physical environment directly to patient and staff outcomes. Research teams from Texas A&M and Georgia Tech sifted through thousands of scientific articles and identified more than 600 – most from top peer-reviewed journals – to quantify how hospital design can play a direct role in clinical outcomes.

The research teams uncovered a large body of evidence that demonstrates design features such as increased day-lighting, access to nature, reduced noise and increased patient control helped reduce stress, improve sleep, and increase staff effectiveness – all of which promote healing rates and save facilities cost. Therefore, improving physical settings can be a critical tool in making hospitals more safe, more healing, and better places to work.

Today’s therapeutic spaces have been defined to excel in 3 categories:

1. Provide clinical excellence in the treatment of the body

2. Meet the psycho-social needs of patients, families, and staff

3. Produce measurable positive patient outcomes and staff effectiveness

Considering the cost of treating mental illness, which is exceedingly high, and wanting facilities to have effective outcomes, a further practice of incorporating therapeutic design is increasing. The National Institute of Mental Health (NIM H) approximated in 2008 that serious mental illnesses (SMI ), costs the nation $193 billion annually in lost wages. The indirect costs are impossible to estimate.

The estimated direct cost to clinically treat is approximately $70 billion annually and another $12 billion spent towards substance abuse disorders. In addition to the increased need of care and the boom in Behavioral Healthcare construction, it becomes an obligation to make certain that we as facility managers, architects, designers and manufacturers therapeutically plan and design these facilities.

Notably, in 2004, “The Role of the Physical Environment in the Hospital for the 21st Century: A Once-in-a-Lifetime Opportunity,” published by Roger Ulrich P.H.D., of Texas A&M University, was released. In a culmination of evidence-based research, research teams found five design principles that contributed significantly to achieving therapeutic design goals.

The report indicates five key factors that are essential for the psychological well-being of patients, families and staff, including:

1. Access to Nature

2. Provide Positive Distractions

3. Provide Social Support Spaces

4. Give a Sense of Control

5. Reduce or eliminate environmental stress

Access to Nature

Studies indicate that nature might have the most powerful impact to help patient outcomes and staff effectiveness. Nature can be literal or figurative – natural light, water walls, views to nature, large prints of botanicals and geography, materials that indicate nature and most importantly, stimulating color that evokes nature. Several studies strongly support that access to nature such as day-lighting and appropriate colorations can improve health outcomes such as depression, agitation, sleep, circadian rest-activity rhythms, as well as length of stay in demented patients and persons with seasonal affective disorders (SAD).

These and related studies continue to affirm the powerful impact of natural elements on patient recovery and stress reduction. Thus, it is clear that interior designs which integrate natural elements can create a more relaxing, therapeutic environment that benefits both patients and staff.

Positive Distractions

These are a small set of environmental features that provide the patient and family a positive diversion from “the difficult” and, in doing so, also negate an institutional feel. These can be views to nature, water walls, artwork, super imposed graphics, sculpture, music – and ideally all of these want to be focused on nature and, when applicable, an interesting use of color. Therapeutic environments that provide such patient-centered features can empower patients and families, but also increase their confidence in the facility and staff. This helps with open lines of communication between patient and caregiver.

Social Support Spaces

These are spaces designed partially for the patient but mainly for the comfort and socialization of family members and friends of the patient; therefore, family lounges, resource libraries, chapels, sleep rooms and consult rooms all play a role. When family and friends play a key role in a patient’s healing, these spaces encourage families to play an active role in the rehabilitation process.

Sense of Control

In times when patients and family feel out of control, it is very healing for the facility design and staff to provide it back when appropriate. Although, this cannot always be done suitably in mental healthcare facilities. However, when applicable, these design features include optional lighting choices, architectural way-finding, resource libraries, enhanced food menus, private patient rooms and

optional areas to reside in. A few well-appointed studies in psychiatric wards and nursing homes have found that optional choices of moveable seating in dining areas enhanced social interaction and improved eating disorders. When patients feel partially in control of their healing program and that the building features are focused to them, an increased confidence of the quality of care enters and tensions lower.

As with all therapeutic design, this allows the caregiver to use their resources healing in lieu of “managing” patient populations.

Reduce or Eliminate Environmental Stress

Noise level measurements show that hospital wards can be excessively noisy places resulting in negative effects on patient outcomes. The continuous background noise produced by medical equipment and staff voices often exceeds the level of a busy restaurant. Peak noise periods (shift changes, equipment alarms, paging systems, telephones, bedrails, trolleys, and certain medical equipment like portable xray machines are comparable to walking next to a busy highway when a motorcycle or large truck passes.

Several studies have focused on infants in NIC Us, finding that higher noise levels, for example, decrease oxygen saturation (increasing need for oxygen support therapy), elevate blood pressure, increase heart and respiration rate, and worsen sleep. Research on adults and children show that noise is a major cause of awakening and sleep loss.

In addition to worsening sleep, there is strong evidence that noise increases stress in adult patients, for example, heightening blood pressure and heart rate. Environmental surfaces in hospitals are usually hard and sound-reflecting, not sound-absorbing causing noise to travel down corridors and into patient rooms. Sounds tend to echo, overlap and linger longer.

Interventions that reduce noise have been found to improve sleep and reduce patient stress. Of these, the environmental or design interventions such as changing to sound-absorbing ceiling tiles, are more successful than organizational interventions like establishing “quiet hours.”

Conclusion and Additional Information

The information contained in this excerpted report is intended as a guide for architects, specifiers, designers, facility planners, medical directors, procurers, psychologists and social workers which have a stake in providing improved facilities for behavioral healthcare patients. It is a portion of a report entitled “The Contributions of Color” authored by Tara Hill, of Little Fish Think Tank. Ms. Hill was commissioned by Norix Group Inc., in 2010 to research the role color plays in the safe operation of correctional facilities and behavioral health centers. More in-depth information specifically about the psychological influence of color and behavioral healthcare facility design can be found by reading the full report.

About the Author
Tara Hill is a full-scope, state registered interior designer, and the founder and principle of Little Fish Think Tank. Before founding Little Fish, Ms. Hill was an Associate + Senior Designer at HOK, and the Director of Interiors at Stanley, Beaman & Sears. She has implemented award-winning, innovative design solutions for commercial and institutional interiors.

Ms. Hill also has significant experience regarding the science and theory of color, both as a design tool and a promoter of healing. She has conducted extensive research in evidence-based design regarding color and its profound impact on the human spirit.

Top Tips For Getting Great Custom Tattoo Designs

If there is one question that comes to a person’s mind when planning to have a tattoo done, it’s how to find the best tattoo design. Many people wonder how some people manage to find designs that are unique, very impressive and look just perfect on the body.

Not long ago, the tattoo artists normally used a catalog of designs from which their clients would choose the best available tattoo. Many artists or tattoo studios still follow the same practice. In cases where the client is not able to make a choice, the artist may recommend the designs. In the catalog, one finds the most common designs, ranging from traditional alphabets to tribal designs. But these days, custom tattoo designs have become a real trend. So, tattoo artists have moved away from using their catalogs and have widened the choices for their clients.

Today, there are many online sources that offer great custom tattoo designs. Some are found in the galleries of popular designers, while some are available on tattoo websites. Choosing a great custom design is not easy, as there are virtually millions of great designs available online as well as at local tattoo shops.

So here are the top tips to keep in mind when choosing a custom tattoo design.

TIP #1: Choose the design and location of your tattoo.

The majority of tattoo artists create designs to fit and suit the part of the body on which the client wants the design tattooed. Choosing the location for a tattoo is therefore the first step in finding suitable tattoo designs. However, if you already have a design in mind, you can take the artist’s opinion as to where on the body it can be best placed. Tattoos are meant to be with you for the rest of your life so, consider it as a lifetime decision. Be very sure about the tattoo design as well as the body part where you wish to have one tattooed.

TIP #2: Tattoos must reflect your personality.

Tattoo designs reflect your thoughts, your lifestyle as well as your individuality. Pick a design that says something special about you. For instance; many people get their kid’s names tattooed on their body or a tattoo design dedicated to a significant person or event in their life. When it comes to personality, also take into consideration the factors like your job profile, work-place restrictions, religious affinity etc before choosing a design.

TIP #3: Consider the color factor.

Tattoos look great, especially during the design phase. Normally, the design appears very bright, especially on paper. The overall appeal of tattoos is their vivid colors. However, you need to bear in mind that tattoos are sure to fade over time. So, it is a good idea to choose a custom design with less color, but one that has an excellent overall appeal. If you’re going for a dramatic color scheme in your tattoo design, make sure that you comply with the after-care instructions including regular re-coloring. Just like everything else in life, tattoos too require maintenance.

TIP #4: Choose the artist.

After the tattoo design, its details as well as the body part where it is going to be tattooed has been decided, the next challenge is choosing a skilled tattoo artist to create the magic. It is a very important and a tough decision to make. Remember, a tattoo design is only a part of the plan and you need an expert to execute the design well. Take your time in finding out the best tattoo artist available and be prepared to shell out some money as well, because the best tattoo artists come at a price. In most cases, you will have to pay for the design and the tattoo artist’s fee separately.

You can also get some unique tattoo designs at a very competitive price by setting up online contests where the best tattoo artists from across the world showcase their talents and designs. So go ahead and find that perfect tattoo.

Design Company – 8 Tips For Hiring A Good Graphic Design Company

Choosing the right graphic design firm or logo design expert can be a breeze for business owners attuned to the heart of their business. However, for those yet to identify their target market, business development goals and branding strategy correctly, it can be a daunting task.

But, help is at hand!

These 8 tips for hiring a good graphic design company given below are aimed at business owners looking to sign up creative professionals for a variety of simple to complex design jobs, once they’ve assessed their business goals.

For example, typical graphic design jobs range from print to web and assorted new media formats, like mobiles and iPads, and while an independent design professional may charge less as compared to a design company, the individual may only specialize in one area while a larger design firm is likely to have a team of developers and designers qualified to cover all 3 popular formats and thus help you reach a wider market. (Albeit, at a higher cost).

Graphic designers offer a wide range of services, like logo design, creating marketing brochures and eye-catching exhibition banners, designing memorable advertising campaigns and standard print designs. (E.g. business stationery, like visiting cards and letterheads or custom photography required for a company advertisement in a national magazine). But, the ultimate aim of any good graphic designer is the same: helping clients stand out in a crowd.

However, it is important to understand that each designer will have a different skill and industry experience level, not to mention creative flair unique to him or her. These factors combine to determine the designer’s focus on innovative ideas, packaging, themes (art-house, industrial, landscape etc.), pricing and the quality of the finished product for your design project. So, in order to hire a good web graphic or logo design solution for your business, it is important to ask the right questions for determining a good match for your project.

8 Tips For Hiring A Good Graphic Design Company

1. Conduct a quick survey off-line and online to determine how long the design company has been in business. Check past online activity, business listings and if the company is registered with any industry recognized group for professional service providers.

2. For logo design companies with a web presence, browse through their site for services offered and their client list. Opt for a company that offers a variety of design solutions and lists repeat customers, since you are likely to find a host of add-on services you may need in the future and will probably be dealing with qualified professionals, or else they wouldn’t be getting repeat orders.

3. Study design samples to judge the range and quality of the company’s best works. Viewing a company’s portfolio is the best way to determine its skill, creativity and styles offerings. If you like what you see here – contact them to create the same magic for you!

4. Share your vision with the professional, determine how many mock-ups or improvements you can get and clarify what you can expect for the price quoted, before assigning your graphic or logo design project to the company to avoid hidden costs. For example, whether you will get a template design or will you get a custom design is important to know so you get value for your design dollar.

5. Discuss design copyright issues when ordering your logo design or any other sort of graphic work, since many companies retain partial or full rights to the source art, only allowing the client permission to use it for a specific purpose.

6. If you have reference images or sketches for explaining your design project, clarify if there are any additional charges for scanning, converting or enhancing them so when your order is ready-to-print, you receive it within budget.

7. Verify the delivery format, timeline and costing for your design job so you know it meets with your project needs.

8. Finally, remember a good deal of creativity, skills and time goes into creating design that grabs eyeballs. Avoid basing your decision of a good design company on lowball prices, as firms using digital press may offer cheap short run jobs (less than 500 QTY), but lack the quality offered by a traditional offset press.